Theory Shop-in-Shop, Bloomingdale's

New York, NY

In-House design

"The biggest challenge in designing a shop-in-shop for a department store is finding the right materials to reflect the aesthetic of the brand; particularly materials that will perform well in high-traffic environments. Using materials from Architectural Systems Inc. always proves successful due to the extensive selection of materials to choose from, and of course, the unparalleled customer service."

Andrew Shannon, Director of Visual Merchandising, THEORY