BLEISURE: Work and Play! Best of Both Worlds!

Bleisure has become the new trending buzzword in hospitality. Combining business and leisure travel is a phenomenon that has grown significantly on a global level. Business trips leading to short vacations have become the perfect way to provide the road warrior with downtime to discover the city and country they are in while making the most of their hotel accommodations. Being ASI’s Materialista®, I enjoy looking out for the next big thing and this is a trend to track! And although Latin American and Asian countries have been blurring business and leisure travel already, it’s a relatively new concept for the United States.

This month, the new Archer Hotel will be ASI’s Featured Project. This boutique property, located in the historic New York City fashion district was designed by Glen & Company. Throughout the space, ASI materials were incorporated to create a residential vibe for the “bleisure” traveler to recharge and relax. Look for more on the Archer Hotel later in the month!

Today, design professionals are challenged with creating spaces that accommodate the business traveler and often their families who join them on extended stays. A need for amenity spaces, catering to everyone is now part of the overall concept.

Celebrating 25 years of creativity and collaboration, as a strategic material partner, ASI works closely with hospitality designers to select finishes that enhance the guest experience so they will want to return again and again! 

Architectural Systems will once again be exhibiting at Boutique Design Trade Fair (BDNY), held at the Jacob Javits Center, NYC on November 9–10.  Please visit Materialista® there and view ten new product collections debuting in Booth #755 andexperience WHAT’S NEXT® in hospitality. See how the power of materials inspire the trending phenomenon of designing for the bleisure traveler.

Posted at 10/9/2014 1:33 PM

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