A Material Girl dishes on what's new, what's now and WHAT'S NEXT® in interior finishes


Materialista on The Pulse: ImPRESSive

Hot off the Press! From Creativity and Collaboration® on projects to ASI product spotlights, here is a recap of the hottest news this month #ASIinThePress

Not Just Quilted Bags Anymore!

Vera Bradley made the cover story in design:retail magazine with its fresh, revamped branding #Itsgoodtobeagirl, a new customer base and stores popping up across the country. ASI is proud to be part of the Vera Bradley store concept! As Harry Cunningham, Head of Store Development stated, “One of Vera Bradley's signature materials is a warm grey hardwood flooring supplied by ASI for our national rollout that really allows the product to shine in a much fresher way."

(ICYMI-  Creativity and Collaboration® Series- Vera Bradley)

TERMS TO KNOW: “The Daymaker” – The new target audience of Vera Bradley: “An aspiration-driven, sophisticated Millennial woman”

“Exceptional Design Changes People’s Lives”


California Closets gives a peak of its new, fabulously organized showroom with ASI Resilient Flooring in design:retail magazine. The new concept focuses on the customer by avoiding distractions in the space and creating a collaborative environment.


Pro Tip: Complete A Project Ahead of Schedule

Restaurant Development & Design includes this handy checklist to ensure your project will be done ahead of schedule. A perfect example is Mr. Crabby’s Seafood Shack. Maxey Hayse Design Studios worked diligently to set achievable goals and predesigned and preordered materials, including Chroma Wood Panels, Designer Laminate Collection and Shore Hardwoods from Architectural Systems.

(ICYMI-  Creativity and Collaboration® Series- Mr. Crabby’s)  

Porcelain In 140 Characters or Less

Plus, the material was featured on the homepage of Kitchen & Bath Business. How’s that for trending!

Industrial Chic

Sneak a glimpse of just one of our many sustainable offerings in Commercial Architecture’s October issue. Organic Vinyl Flooring provides eco-friendly textures inspired by natural materials.

Green is the New Black in Retail

In this month’s sustainability issue of shop! Retail Environments Magazine, the annual survey indicated 82% of retail projects this year incorporate sustainable strategies. So what’s being specified? According to the study,  83% of the products specified have sustainable traits. Included in the sustainable product focus was ASI’s latest hardwood flooring launch: Serenity® Engineered and Solid Hardwoods. Coming in 13 Shades of Grey and meeting the highest standards of sustainability including:

☑ FSC®-Certified    ☑ Lacey Act Compliant   ☑ CARB (California Air Resources Board) Compliant   ☑  LEED®: Can contribute to EQ Credit 4: Low-Emitting Materials; ID Credit 1: Innovation in Design

Request Samples here!

Attending #BDNY 2016?

This Just In! Boutique Design Magazine’s October issue has a sneak peak of the hottest products being launched at the show. Shimmer Raised Pearl, Part of Infused Glass Mosaics will debut at the show in ASI Booth #1263. Register here!

Check back next month for highlights from BDNY 2016! 

Posted at 10/17/2016 1:2 PM

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Fall Market Preview

                                                                                                      Interlock Eco-Panels - Custom

As we welcome fall, taste all things pumpkin-spiced, and embrace our favorite sweaters, I wanted to provide you with a handy list of the new and upcoming product introductions from Architectural Systems.

Bonus - With all of the industry events and conferences ASI is sponsoring and attending this month, I included some quotes from the influencers. #ASIoutandAbout

ASI Wood Panels

"Natural wood panels reflect a holistic concept in the Even Hotel."  - Glen Coben, Principal Glen and Co.

Interlock Eco-Panels - Ushering in a new collection of streamlined interlocking patterns of the uber-popular Interwoven Eco-Panels, Interlock comes in modern artistic color washes with wider scaled panels.

Want to have it all? Get the layers and textures of Interwoven with the colors of Interlock with the ease of self-adhesive application with Envision® Wood! Watch how easy they are to install!

ASI Hardwood

"A warm grey hardwood flooring really allows the product to shine in a much fresher way." - Harry Cunningham, Head of Store Development Vera Bradley

We did it - we made hardwoods COOL! This month, ASI is launching Serenity® Engineered and Solid Hardwoods collection which uniquely offers a trending grey palette with ultra-matte and metallic finishes

ASI Resilient Flooring

"Vinyl wood grain flooring has the warm tone of hardwood and compliments the cool tones in the guest rooms of The Paul Hotel." - Ronica Sharma, Developer, Sharma Group Development

ASI launched  Organic Vinyl Collection, part of ASI Resilient. This is a go-to choice for effortless function, sustainable and cost-effective luxury vinyl with a mix of textures in tile sizes and resilient wood planks with nature-inspired graining.

ASI Specialty Products

ASI will be launching a gorgeous recycled glass collection, Infused Glass Mosaics at BDNY (Boutique Design New York) from November 13-14 in ASI Booth #1263

One of my favorites from this collection is the chic Shimmer Raised Pearl that channels modern day sustainability and a global design influence which includes a beautiful color trifecta of mesh-backed sheets.

ASI has many new products to launch this fall! Interested in discovering What’s Next®?  Here’s how:

Explore the Power of Materials®:
Schedule an appointment with me in the  ASI Showroom, email:materialista@archsystems.com and see materials installed in actual applications!

Be In The know: 
Do you receive our Let’s Talk Materials and What’s Next® e-blasts? Sign up here!

Join the Conversation: Materialista® Blog:
Let us know your initial reaction and where you envision using these materials in the Comment section below!

Request Samples:
Contact sales@archsystems.com if you would like to request sample. 

Posted at 9/15/2016 2:14 PM

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How Summertime Inspires Design, from our Guest Blogger

There’s something about the relaxed energy of summer, that makes me want to rejuvenate and take advantage of long weekends to enjoy the sun and sand with friends and family! I also like to hit the pavement during the work week visiting designers, especially to give a sneak preview of new products that ASI will be launching while we are all in a more laid back frame of mind, for a couple of months, that is! (ICYMI- Check out these awesome new self-adhesive wood planks - Envision® Wood!)

Recently I caught up with Laura Saltzmann, Senior Design at Joe Ginsberg Design to discuss our next great Creativity and Collaboration® project.See below the recently completed Marama Park Avenue Hotel , an award winning property that featured many ASI materials.  Laura agreed to share her summer time inspiration and creative process with us.


Materialista®: What is your favorite thing about the summer?  Where do you find inspiration?

Laura Saltzmann: For me, enjoying summer is embracing your time outside- a retreat for the senses. Sunlight, winding nature paths and beautiful illuminations that set the mood for outdoor dining at dusk are my favorite.

The inspiration for me starts with personal comfort. You have to know your style, and being confident in the look that is being achieved. It doesn't just have to be one style, but it should always have a sense of direction to feel cohesive.

Complementary colors provide continuity and flow. Furniture directions that are eclectic creates intrigue and depth. Embracing a feeling for history, object or nostalgia even in a minimal way brings interest & weight to any space. I enjoy this juxtaposition for visual balance in a public space.

M: Where is your go-to restaurant in the summertime?

L: 15 years living in Manhattan, provides many incredible dining opportunities, it's quite hard to pick just one!  But, three great restaurants in Chelsea that I frequent are Bottino - indoors or out, The Americano, and the quaint patio at Trestle on Tenth.

M: What is the most fun thing about designing for hospitality? What is the most challenging?

L: The most fun thing about designing for Hospitality would be the diversity for creativity. I believe the goals today are set a bit higher than before. People enjoy visiting destination spots, going to see featured art, unexpected design details and inventive environments that set a mood. Creating spaces for social appeal is BIG. An "instagrammable"space is something to remember while designing.

M: What is one of your favorite ASI materials and why?

L: ASI provides a wide range of original options for both hospitality, commercial and residential. Textured surfaces are quite big in the industry now and ASI has many solutions to achieve a custom look.

ASI Flooring,  which we have used on The Marmara Park Avenue was a great success (It won the Hospitality Design Award for Luxury/Upscale Hotel). The color, species & finish of the engineered wood was everything we were looking for to create the end result. They have products to fit all budgets which I feel is the best asset ASI offers.

M: Any last pieces of advice?

L: You make your own challenges. Stick to what you know, but be creative in the process.

I hope everyone is having a great summer! I would love to hear how you are inspired by the season. Drop me a line with your story at materialista@archsystems.com.

Posted at 7/28/2016 8:43 AM

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What's Trending in Corporate Design

This month, interior finishes from ASI were highlighted in the Materials Pavilion at NeoCon, North America's most important design exposition and conference for commercial interiors, held at the Merchandise Mart in Chicago. NeoCon had a focus on products that inspire collaborative corporate environments.

ASI President Nancy Jackson, Marketing Director Amanda Zapp and Chicago Account Executive Shelly Ave walked the show, making key stops at the Materials Pavillion, the Knoll Showroom for Rockwell Unscripted™ and the Haworth Showroom.

Let's Talk Trends!

1. Social Spaces

Companies today desire offices that will foster creativity. Influences from the Hospitality industry are driving corporate design with social areas in the workplace which include open, flexible hotel lobby inspired social spaces or "The third space" where employees can collaborate and socialize.

2. Immersive Planning

Blur the lines between workspace types to enhance interaction and invite connected experience. #HospitalityInTheWorkplace

3. Adaptive Planning

Offer a variety of assigned and unassigned places to support working together on diverse projects

4. Core Planning

Provide abundant access to natural light with open spaces

5. Technology for social interactions

Haworth's interactive bluescape technology was a huge hit (ICYMI: Always ahead of the trends, ASI incorporated this technology at the IIDA Hospitality Forum last year, held in the NYC Haworth Showroom) The screen enables everyone to create, communicate, visualize, organize, strategize and socialize! 

In the Materials Pavilion, ASI showcased distinctive finishes that encourage optimum workplace engagement. Product collections selected included Techno® Recycled Glass Surfaces, Quarto™ Stone Veneers, Haute Décor Wall Tile, QuarryStone Vinyl Flooring, Ornamental Surfaces, Embossed Wood- Geometrix™ Collection, Interfuse™ Wood Panels, Interwoven Eco-Panels, Fusion Wood Panels, European Hardwood Collection, Marbled Porcelain, Structura™ Eco-Panels and Cast Stone Dimensional Panels. When these materials are installed, they support the common thread trending this year at NeoCon, creating collaborative work environments!

ASI enjoyed walking around the show for corporate design ideas and inspiration. Here were some favorites:

          @steelcase                                  @wolfgordon                           @buzzispace

What did you like best at NeoCon? Share your story in the comments below!

Next up, brand identity in boutique hotels. Have a favorite example, drop me a line at materialista@archsystems.com

Posted at 6/20/2016 10:26 AM

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HD Expo 2016 is a Wrap!

Each year I look forward to heading to Las Vegas for Hospitality Design Expo to present new ASI products at our tradeshow booth, attend the unparallel seminars, network with industry luminaries and rising stars and celebrate collaborations!

Architectural Systems HD2016 Booth

I also like to track industry trends and I found three to share: 

1. Instagram and Pinterest are KING! The visuals shared from around the world on these sites provide the A&D Community with inspiration for their designs. #howpinteresting #InstaInspiration 

2. Sustainability is Evolving. Solar energy and the internet of things are changing the way we live our lives and as a result architects and designers are incorporating this shift into their projects. For example, facility operations can manage and monitor energy consumption with smart sensors in connected devices. The hotel can offer a digital guest experience by allowing travelers to control the room lights, thermostat, curtains and more through a smartphone app. Room preferences can automatically load for return guests.  Now that's customized service!

3. New Brands are Establishing Identities in Unique Ways. New boutique hotels are emerging within corporate brands (like Marriott International, Inc. and International Hotel Group) to cater to a specific type of traveler. These spinoffs tend to be geared for a stylish yet affordable experience. A great example is Marriott's Moxy Hotels for the millennial "fun hunters" #ATTHEMOXY  

The ASI Booth 

I love meeting with leading architects and designers at the booth. Architectural Systems had another successful show introducing WHAT’S NEXT® in hospitality finishes with materials and projects that showcase the demand for a connective guest experience. #BeAuthentic #FeelConnected

This year, the ASI Booth had the new Ultrawide Wood Grain Vinyl Flooring installed throughout, and the Embossed Wood- Artisan Tabletops delivered an elegant yet modern reception desktop (it certainly created a Wow Factor! in the booth).

ASI had overwhelming responses to the latest collections displayed on the museum stands which included  Rustik™ and Lucido™ Wood Grain Porcelain, Hudson Valley Hardwoods, Shore Hardwoods, Quarto™ Stone Veneers, Haute Décor Wall Tile, Structura™ Eco-Panels, Glam Acrylics, part of Ornamental Surfaces, Crossfuse™ and Interfuse™ Wood Panels.

Oh and the ASI swag was a huge hit (even back at the Cetra Ruddy office! 

Kimberly Campbell, Designer, Redwood Construction;  Ximena Hoyos, Interior Architect and Designer, Cetra Ruddy

#ICYMI check out all of the museum stands and photo gallery at the Booth on the ASI HD Microsite here!

Networking & Celebrations!

Only in Vegas! ASI hosted a fabulous #DiningandDesign at DB Brasserie with the Francesca's Design Team and Bergmeyer Associates plus a "rock star" guest stopped by just in time for a photo bomb!

HD Expo's parties certainly did not disappoint. #ASIOutandAbout The opening night party at Omnia was a hit! On night two we went to Party by the Pool at MGM's Wet Republic with the Sargenti Design team! #DrinksandDesign

I love walking around the show for new ideas and inspiration. Here are some of my favorite booths I discovered while exploring the expo!

Check back for the next blog post with real life examples of Brand Identity with the best of the best from the Moxy Hotel, The Proper, Virgin Hotels and The Marmara Park Avenue!

Posted at 5/13/2016 9:43 AM

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Keeping Your New Years Resolution- Health Inspired Design + More New ASI Products for 2016

Most New Year's Resolutions, according to statistics do not last longer than three months. With my upcoming wedding, the plan is for me to be more focused on wellness  (#shreddingforthewedding). I've been staying motivated with early morning workouts, healthy meals and spotting the latest fitness-centric industry trends.  In the spirit of maintaining these goals, this blog post highlights "health-conscious" projects. 

One of the easiest ways to break a resolution is while traveling, but with hotels becoming more wellness-focused it is easier than ever to stay on track.

A great example is EVEN® Hotel Times Square South, the latest brand from IHG® designed by Glen & Company. This property caters to health-conscious travelers, with the slogan "Stay well at the EVEN® Hotel" and whether traveling for business or pleasure or both (#bleisure), guests are assured that their wellness routine will not be compromised.  

When you enter the property, you are greeted with natural elements including Interwoven Eco-Panels on the focal wall, MIXX® Porcelain and NaturaStone™ Porcelain installed on the floor complementing the wall of living foliage. The hotel also has a wellness den (also showcasing Interwoven Eco-Panels) where guests are encouraged to play ping pong, listen to music, and curl up in the reading nook. Freshly prepared and fully customizable food is available at the hotel’s Cork & Kale™ Market and Bar.

Adding to the hotel’s fit and hip vibe, a 1,200-square-foot gym is visible for all guests on the ground floor, the motivation starts there!  In each guest room, Cork Flooring supplied by ASI is the perfect application as it is high-performing, sustainable and, most importantly, conducive for the foam roller, yoga mat, core exercise ball and a mounted fitness wall equipped for the In-Room Training Zone. Added bonus: Your workout clothes can be washed and dried in one hour - free of charge... now that's luxurious motivation! 

In need of some rest and relaxation? The Marmara Park Ave Hotel is the perfect escape from the noise, pressure, and pace of the busy city. The tranquil wellness center features a beautiful lap pool and a stunning Turkish Bath. ASI supplied the custom teak wood ceiling above the pool and Eco-Essence® Mother of Pearl shells as a spa accent material. The warmth from the Chelsea Hardwoods flooring collection adds to the overall comfort in each guest room, for that home away from home feeling, which is perfect for the extended stay travelers.

Equinox is taking the fitness experience to the next level by launching a hospitality brand. The properties will have indoor and outdoor pools and a restaurant serving organic and locally-sourced ingredients. This new lifestyle brand is expected to open in 2018 in NYC, and as a strategic material partner with Equinox Clubs, ASI is anxious to be part of this new concept.

Now that we have travel covered let's talk about food! The ASI team recently discovered Hungry Root (www.hungryroot.com). You have to check out these meal delivery options made of all natural superfoods that  are ready to eat in under seven minutes. Ideal for all of us on the go!  For a healthy treat, Yogurtology serves up frozen Yogurt - sculpting the delicious focal wall for this tasty shop is the Sculptured Collection.

ASI’s resolution is to remain committed to New Year, New Products. And this month, we are looking forward to launching two new vinyl collections and exciting additions to the uber popular Designer Laminate and Shore Hardwood collections.... stay tuned!

Whether its fitness goals, self-improvement or pursuing happiness, I hope this blog post provides you with  motivation to stick to your goals throughout 2016 and "health-conscious" inspiration for your upcoming projects.

Posted at 3/7/2016 10:41 AM

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The Materialista® Product Awards – A Product Winner Among A Diverse Group of Nominees

ASI hosted our own version of the Oscars, The Materialista® Product Awards. A diverse group of the most innovative and distinctive ASI interior finishes of 2016 were under consideration in the following categories:

Cast Stone Dimensional Panels for Best Performance in a LEED® Role
Haute Décor Wall Tile for Best Visual Effects
Lucido™ and Rustik™ Wood Grain Porcelain for Best Production Design
FORM Concrete Porcelain for Best Performance in a Supporting Role
The Allen House for Best Picture 


And the winner is …

Based on votes from the multicultural architecture and design “academy” – determined by the total number of sample requests and social media interactions, the Materialista® Product Awards 2016 winner is FORM Concrete Porcelain for Best Supporting Role. This product won by a landslide over the other nominated products.

The runner up was Haute Décor Wall Tile for Best Visual Effects.

Highlights from the Oscars

This year’s Academy Awards was fast-moving, full of controversial humor, exciting upsets and powerful musical performances. As for fashion on the red carpet, the stars closed out awards season in absolute class and style.

A surprising win- “Spotlight” won best picture, beating out “The Big Short” and “The Revenant.”
ASI also was surprised with FORM Concrete Porcelain winning “Best Performance in a Supporting Role” triumphing over the uber popular Cast Stone Dimensional Panels up for Best Performance in a LEED Role.

The real moment we’ve all been waiting for, Leonardo DiCaprio finally won an Oscar for best actor in The Revenant! After his thank-you speech, he focused on climate change, calling it the “most urgent threat facing our entire species.”

And a huge congrats to Brie Larson, who won best actress for “Room.”

My favorite part of the night, the red carpet really stole the show! My top picks: Brie Larson in Gucci, Charlize Theron in Dior and Alicia Vikander in custom Louis Vuitton.

I hope you enjoyed the “For your consideration” emails and thank you for participating in the first annual Materialista® Product Awards.  We look forward to another exciting Awards season next year!

Posted at 2/29/2016 8:51 AM

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